ONE WORLD TRADE CENTER / Holiday Podium
One World Trade Center is not only the tallest building in the United States, but it’s also the home of some truly towering tech. With an array of LED panels that seamlessly cover all four sides of the building and reach over 200 feet in height, the Podium at One World Trade Center is a dynamic display that greets and inspires visitors to the iconic site.
Like a gift under a nearly 1,800 ft tree, Slanted was given the opportunity to decorate the Podium with original content for the holiday season.
We created a series of holiday animations from falling snowflakes and twirling candy canes, to bouncing gift boxes and fancy fir trees. The massive LED mosaic played throughout the holiday season, keeping the downtown area merry and bright.
Client: One World Trade Center / Holiday Podium
Lighting Coordination: Mark Domino
Executive Creative Director: Michelle Higa Fox
Creative Director / Producer: Jennifer Vance
Design & Animation: Terra Henderson
Director of Photography: Chris Wilmore
Editor: John Hughes
Music: Podington Bear "Jetsam" / soundofpicture.com